Beyonce’s Adidas X Ivy Park Unveils ICY PARK Commercial & Release Date

Beyonce looks set to blaze this winter with the latest instalment of her Adidas x Ivy Park line.

Christened ICY PARK, the campaign for this capsule features a host of notable names – including Gucci Mane, Hailey Bieber, and of course Queen Bey herself.

And it’s coming sooner than you may think.

On Sunday (Feb. 14), the superstar singer and fashion mogul’s athleisure brand Ivy Park, a collaboration with Adidas, tweeted some head-turning photos of Queen Bey modeling a skin-tight bodysuit while sprawled across a puffy white couch.

In the first stunning photo, the 39-year-old artist looks confidently into the camera while outstretched on her stomach and holding onto the loops of her shoes from behind. In a second image, she shows off the shiny brown one-piece while opting for a more sensual pose.

Beyonce first unveiled her third Ivy Park x Adidas collection in January with an electrifying visual of snow-capped mountains. The collection includes cozy textured pieces made from faux sheepskin and  performance terry materials, a new Ivy Park monogram and ski tag print, and a new “Your Park Is Your Wonderland” mantra.

This wintery Ivy Park collection also features five shoe models, including newer versions of the Ivy Park Ultra Boost, Forum Lo, Forum Mid and Super Sleek sneakers and a brand new Super Sleek Boot. Products will be available for online purchase Feb. 19 and in select physical stores the following day.

Check out Beyonce’s latest “Icy Park” promotional shots below and on Ivy Park’s Instagram here.

Hailey Bieber for IVY PARK
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Hailey Bieber for IVY PARK

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