MSCHF, the Brooklyn-based agency also responsible for the “Holy Water” Nike Air Max 97s, has teamed up with Lil Nas X on a (relatively sizable for MSCH standards) run of “Satan” Air Max 97s. Designed as the antithesis to the aforementioned “Holy Water” shoes, the “Satan” AM97 contains real human blood. The shoes go a … Continue reading LIL NAS X and MSCHF Release a “Satan” Nike Air Max 97s containing human blood
The rising interest in virtual outfits echoes the growing popularity of images depicting fantasy landscapes that "offer a chance to wonder and escape", according to visualisation artists. "Given the global situation, the desire for escapism is at an all-time high," interior designer and creative director Charlotte Taylor told Dezeen earlier this summer. Slooten spoke to Dezeen during a … Continue reading Interest in virtual fashion has exploded during the coronavirus pandemic as people explore ways of dressing their online avatars
The Gucci Virtual 25, named after Michele's favourite number, is a low-top, high-top hybrid with a fluorescent, highlighter green upper. The brand's double G logo is emblazoned both on the chunky blue sole and on a dial, which holds the shoes together in place of traditional laces. Created in collaboration with AR fashion platform Wanna, … Continue reading Gucci’s Alessandro Michele has designed a pair of digital-only trainers that people can try on using augmented reality and “wear” in photographs for social media.
"Disruptive innovation" results when you've made something easier, more profitable or a combination of the two. Disruption, in fact, is a mechanism that has turned various industries into what they are today. An example? The retail and resale sectors have seen their share of disruption, thanks to online marketplaces, where almost any entrepreneur can open … Continue reading Lukhu, The Kenyan Social App Aiming to Disrupt the Second Hand Clothing Marketplace
The Italian couture house may be known for its celebrity-driven campaigns featuring actors like Zendaya, but the selection of its newest partner, 19-year-old internet star Elsa Majimbo, signals the brand’s commitment to finding new faces to help tell its story. Valentino partnered with Majimbo on both a campaign and to co-produce a book called “The … Continue reading Why Valentino’s New Brand Partner Is a Gen Z Kenyan Comedian
The comedian and social media star Elsa Majimbo reveals the background of her collaboration with Valentino in the creation of a one-of-a-kind book dedicated to adults and children. Valentino got in touch with Elsa to create what is the first in a series of cultural projects of the Maison, with an educational and inclusive focus. … Continue reading Valentino Taps Elsa Majimbo for New Book
Kanye West’s deal-making with two of the world’s largest outfitters is paying off for the musician-turned-entrepreneur after he spent years mired in debt. Yeezy, West’s sneaker and apparel business with Adidas AG and Gap Inc., is valued at $3.2 billion to $4.7 billion by UBS Group AG, according to a private document reviewed by Bloomberg. … Continue reading Kanye West and Gap Gearing For a Billion-Dollar Start With Yeezy x Gap Collab
Watch "Fashioning Africa’s Future" with Virgil Abloh and Studio 189 in conversation . https://youtu.be/OMs-wOW-L64?list=TLPQMTAwMzIwMjGNiwONsedLcA Africa Edition is a free virtual training program designed to provide impact-minded individuals, from across the world, the opportunity to learn more about working and succeeding in the global sports, entertainment and fashion industries - with a specific focus on the emerging … Continue reading Virgil Abloh on Fashioning Africa’s Future
“I spoke to Yeezy last night and he’s very, very focused on this incredible opportunity,” Syngal said Thursday in a call with analysts. West will launch his apparel line with the San Francisco-based retailer toward the latter part of the first half of the year, Gap executives said. Gap and West announced the partnership, which … Continue reading Gap CEO Says Kanye West Still Focused on The Yeezy x Gap Line
The Yeezy 450 in Cloud Whites flew off the virtual shelves, shutting down critics who thought the weird silhouette was off-putting. There was a mad scramble on the Adidas app and YeezySupply.com, with lots of fans walking away from their computers empty-handed. They were clearly not quick on the draw, and you know what they … Continue reading KANYE WEST ADIDAS YEEZY 450 SELL OUT IN UNDER A MINUTE!!